Monday, December 20, 2010

Studio Open: the Business of Art

Business Think. That's what I don't have. I don't have a clue how to think about things like how much stock to create for a show, how much to sell in order to make ends meet, how to place my work so that it sells. I've been "in business" now just long enough to begin to realize what I don't know.

Which is a LOT!

And I am SO hungry to learn it! But how?

A friend recommended I not go through the Washington Cash program. So of course that is what I am doing--after checking it out of course. Saturday I went to a workshop entitled Preparing for Business, which was actually an orientation/introduction to the program, and I applied to be in the program. I think I will be accepted.

The program is aimed at helping low income people to create businesses that will get them out of poverty. Poverty means earning less than $30,000 a year for one person. Hey, I qualify! The program teaches business basics, how to think about starting and running a successful business. It covers things like:
* figuring out what problem you solve for people (that's been a hard one for me lately), and who you want to serve (create for)
* how to get from the idea of how much money you want to make to how you really get there.
 *marketing
* communications,
*cash flow
*book keeping
*creating a business plan that actually helps you build a business.

The classes are one Wednesday a week with an optional Thursday "lab" for one on one work with a mentor.

And just in case this program doesn't teach me what I need to know, I also signed up for Mark Silver's class on "Opening the Money Flow". Mark focuses on building business from the heart, business that serves people. It is expensive, but I am that committed to learning.

This is the year I build the structure for my business. This is the year I learn Business Think.

2 comments:

  1. Good luck! The program sounds so interesting and well structured. I hope it works, it is not easy but it is possible, even though there are so many difficult moments. I think that following such courses is also a very good way to build connections, to create a network with other people who share our interests. It takes a lot of patience and confidence. But, as a friend of mine told me: "You have no choice". Sounds hard, but in fact it was helpful in getting rid of (almost all) doubts.
    I hope you had a lovely Christmas. Mine was not so good, the path to peace is long and uphill. But it feels good to be part of this creative network. I also wanted to let you know that I followed your advice to have postcards made from my watercolor with Lao Tze's quote. If you are curious you can see them here: http://www.zazzle.co.uk/metamorphosis_1_postcard-239269544114889302
    It is just another small step, but a step forward nonetheless.
    I wish you a happy and successful 2011.

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  2. Barbara, thank you for your encouragement.

    I AM looking forward to the people I will meet through the Washington Cash program. Living on an island can be isolating at times; I miss the wonderful diversity of people in the city.

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